SINGAPOREAN FLAGSHIP carrier, Singapore Airlines (SIA), is celebrating its 70th anniversary with “more innovations and enhancements” in order to grow further in an increasingly competitive industry, according to a company executive.
SHOPPING FOR authentic National Basketball Association (NBA) merchandise in the country has been made easier with the recent launch of NBAStore.com.ph, the first official online NBA Store in the Philippines.
TEXAS-BASED SKINCARE brand Cetaphil celebrates its 20 years since entering the Philippine market by strengthening their marketing efforts to include TVCs to sustain the double-digit growth the company has enjoyed since its launch in the country, according to a company executive.
Ads & Ends
THERE ARE three new Manulife ad films on Facebook and YouTube. Each involves and captivates the viewer in such different creative ways that you just have to pause and catch your breath. And view them all over again.
Getting The Edge In Professional Selling
Terence A. Hockenhull
IMAGINE WALKING into a doctor’s office and sitting down in front of a physician. Before you start to explain what is wrong with you, your doctor pulls out a prescription pad and starts to write down the names of medicines you need to pick up from the pharmacy. Little wonder that with all the illnesses and symptoms you might have, and all the pharmaceutical products available, the doctor almost certainly will have prescribed totally inappropriate, probably costly and potentially dangerous drugs.